Thanks for the (unified) memories

RAM prices are skyrocketing, sayeth Ars Technics. Demand from AI systems has caused shortages, exacerbated by panic buying, just like toilet paper during the COVID pandemic. As a result prices have doubled, tripled, and even quadrupled in just the last quarter – and that’s assuming what you want isn’t sold out.

It’s only going to get worse. Micron Technology announced today that they are exiting the consumer space, which is a Crucial blow. Why? Blame AI again. Memory manufacturers are reallocating production capacity to produce the high-bandwidth memory (HBM) used in AI accelerators.

What I’m wondering is: given that products using Apple Silicon have unified memory in the System on a Chip (SoC), does that mean Apple products are largely unaffected? Or will they be hit by increases in costs for flash memory?

Apple doesn’t buy chips on the spot market. They have long-term high-volume contracts with the chipmakers. So they won’t be affected by short-term pricing fluctuations.

Will this be a short-term price spike or something we’re going to be dealing with for the next few years? It’s anybody’s guess, but in the tech world, everything changes quickly, including pricing trends.

I wouldn’t worry about it that much. Yes, it’s going to cost more if you need parts now, but if you can afford to wait a bit, I can guarantee that they’ll come back down again. I just can’t say how long it might be.

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